We hold
what matters.

It began with a sense of longing.

Auraup did not begin as a business idea. It started by building an ecosystem around my father. 


My father was a self-taught artist. He worked his entire life in charcoal,  ink,  pens, and pencils; making hundreds of pieces of art, poetry, letters that were unseen until he was gone. He created to create, not seeking recognition. 


After his passing, I was lost. Growing up apart from my father created a longing and a plan to build a future with him and my sister.  I knew from a young age that I wanted to support his endeavors; his view on the world consistently inspired me. So after a few years of that longing and grief, I learned I could still support him through his artwork, his story, and give him the recognition he deserves.